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  • MRIA Vancouver March 25th Lunch and Learn Event: Privacy Risks in a Web 2.0 World.

    Topic: From Social Engineering to Social Networking: Privacy Risks in a Web 2.0 World. Speaker: David W. Stark, CIPP, President of MRIA, Vice President TNS Canada. Topic Description: Social engineering scams trading on the good names of reputable research organizations threaten to undermine the public’s participation in legitimate surveys. Major scams in several countries are…

  • Top 20 Worst Cities for Credit Card Debt in the United States

    With the recession forcing more and more Americans to burden their credit cards with debt, it’s time to ask whether the increasing accrued costs are manageable, or are detrimentally impacting lives. Unless you’ve had your head in the sand for a few years, you know times are hard. For those old enough to remember they…

  • Biggest Fears of Entrepreneurs

    It seems that what really scares business owners are not the day-to-day aches and pains, such as sales, rising taxes or increasing competition; the real fears spring from deep in the entrepreneur’s insecure soul: – Fear of not marketing effectively (38%). – Fear of never being able to retire (33%). – Fear that they’re not…

  • Expensive Advertising is no Longer Necessary to Create a Successful Brand

    Gone are the days when expensive advertising is necessary to build a strong successful brand. With the introduction of the Internet, firms now have less expensive and innovative means of pushing their content out to consumers. Read how Coca Cola and Google went about it differently. http://www.busmanagement.com/news/newsbuilding-a-successful-brand/

  • The Vancouver Sun: Reframe Marketing Open for Business

    Check out Reframe Marketing in this weekend’s Vancouver Sun! http://www.vancouversun.com/business/keeping-track/Open+business+March+Reframe+Marketing+Owner+Karen+Milde/2653882/story.html

  • Check out the number of fortune 500 companies run by women

    International Women’s Day was held on March 8, 2010. I came across this article and it made me realize how lucky I was as a woman to be living where I am in the world. http://www.cxo.eu.com/news/pay-highlighted-on-international-womens-day/

  • Re-Evaluating your Marketing Strategy After a Recession

    The recent economic recession shook up a lot of businesses all around the world. Some businesses had to shut down, some had to restructure, some had to quickly re-adjust what they were doing to survive. They always say, we learn from our mistakes. Businesses need to keep in mind that all things that go up…

  • When to use a Marketing Consultant

    Curious how your marketing stacks up? Looking for more profit? Frustrated that your marketing is producing lousy results? In need of someone who uses experience and skills to provide recommendations and advice? In need of someone who gathers information for analysis? In need of someone who is detached from the organization as a source of…

  • Tiger Woods Marketing Worth Billions –

    It baffles me how much companies are willing to pay to have Tiger Woods associated with their products or services. Just goes to show how much branding can be worth if done correctly.

  • Do you know what makes your business different from those around you?

    If not, this is something you can build on over time. Keep in the back of your mind all the time What is your businesses area of difference? Do your customers know what your difference is? Ask your regular customers to point out what they think is different about your business Focus on running your…