Tag: sales
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Data Mining
Vast amounts of customer-, market- and business critical data are stored on servers of companies, so the use good server companies is important, and that’s when services as ServerMania Chicago Dedicated Servers could really help maintaining the data in your company. Data mining is the solution to gain the highest values out of this information…
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Using Marketing ROI
Fact is, Marketing ROI is[(funds generated – funds invested)/funds invested] a short-term measurement, not suitable for assessing some marketing efforts such as long-term branding. Marketing ROI is designed to be used for analyzing short-term sales and profit. Branding is a long term investment and if invested correctly, brands can end up having values in billions…