Tag: founders space
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Common Startup Marketing Mistakes on foundersspace.com
A very common idea that founders generally have is that the more money you spend on marketing, the more customers you will have. However, the truth is that marketing is not just about burning through budgets to get customers. Read Karen’s article to avoid making the same mistakes in her experience working with startups: Common…
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Smart Startups Sell Benefits, Not Features posted at foundersspace.com
When selling your products or services, it is important to inform people about what benefits your business can bring to them. However, it does not mean giving an intimate description of features or a complicated technical readout all at once. Find out more today from Karen’s Smart Startups Sell Benefits, Not Features! posted at foundersspace.com