Strategy – Branding – Web
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Can entrepreneurship be learned?
Do you think entrepreneurship comes by naturally or can it be learned? If entrepreneurship could be taught, what skills and experiences should be considered  to become an entrepreneur? These two questions have been debated for a while. Check out Karen’s Can entrepreneurship be learned? to read her conclusions on the subject.
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Maintaining Sales Momentum Year-Round
As a business owner, do you still re-invest your hard-earned money into boosting sales when your sales are on the increase? Or do you keep investing in your business when your sales are on a downward trend? Always having a plan or two in advance is the key to success. Read more on Karen’s Advice…
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JDI Design loves Reframe’s Work
One of the services Reframe Marketing offers is competitor research. What are the strength of your competitors, where are their weaknesses? What can you do to improve your customer service towards another company’s? Read what JDI Design did with Reframe Marketing to find out!
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Promoting Your Business
One universal small business goal is to sell the business’s products and services. This is usually best accomplished by positioning the business in front of the target audience, and offering something they can’t refuse or find elsewhere. To this end, one of the smartest things a small business owner can do for their business is…
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How to Leave Your Competition in the Dust with Market Research
Knowing the right tricks to win the prestige of market dominance can be a distressing matter regardless of what type of business you operate. Do you know what types of products or services that would be profitable to introduce into the market? Do you have an appropriate strategy to beat competitors when entering a market…
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Building an existence
Starting a business is not easy; as an immigrant, there also must be some frustration and difficulties. As a result, immigrants starting businesses could face more challenges that we can not imagine. This time, Karen would like to share her thoughts which was published at Canadian Immigrant magazine, June issue. Read Building an existence below:…
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Reframe Marketing is proud now to sponsor Gladstone Robotics!
What is Gladstone Robotics? Those are a bunch of very talented kids in a high school based robotic competition team. Amazed by the contest Karen and Abe visited two weeks ago, they decided to support the team to encourage the children’s technical ability and enthusiasm. We highly recommend: visit some of the upcoming competition and…
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How connected should you be?
Good communication helps relationships. Staying connected with your employees or customers is essential to your business. It is also necessary to stay current with new technology. But how connected should you be? Read Karen’s article here: http://www.cybf.ca/2012/how-connected/
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Advisory boards – An invaluable tool for customer acquisition
There are many ways to find out how to improve your company image, be it with customer surveys, internet research, etc. But only a few management teams may have considered the possibility of using an advisory board. Gathering a group of executives to give the leadership team of a company feedback and support can have…