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Category: Marketing Strategy

  • Effective marketing tools for sharing your story

    Trust is the basis for a good business relationship. By telling your business story, by sharing your experiences and coped challenges you can gain the trust of your customers and the Websites That Sell company will also be able to understand what your business needs. A perfect way to share these experiences is certainly through…

  • Planning Your Marketing: Why Plan?

    Get in the habit of creating a plan for every marketing activity you decide to implement even if you already have an overall marketing plan in place. Writing it down forces you to research and gather information, which helps you make better informed decisions as opposed to assumptions.  This plan helps you measure the success…

  • Deliberate Marketing Strategy

    If you look at allot of the most successful companies today (e.g. Google), deliberate marketing measures were taken to get to where they are now. This includes careful selection of corporate colours to represent the company image, careful selection of placement of text on webpages, development of marketing program measurement strategies etc.. Everything was done…